Interactive branding
& brand strategy
All this talk of branding can make your head spin. What is a brand anyway? What is branding? We can tell you it's not designing a cute logo then walking away. It's more than that. Branding needs to be interactive. It needs to get to the company's root; its foundation. Only with an understanding of where a company's been, where it is, and where it's going can a firm develop the identity that defines a true brand. That's branding with Vigor.
202 Market
When a new venue was set to open, Vigor was called to brand the restaurant, venue and total experience.




