About a year ago we ranted about Fiat's new logo being off the mark. After having ridden in one while in Italy last October, I loved these little cars.
This morning I received a lovely little email from my Uncle who loves to send lovely little emails. In this edition, he posted a gem of an ad for this Italian car company. I post for your enjoyment.
Continue reading Fiat Advertisement
Who hasn't watched the Simpsons? I mean really. It's America's favorite degenerate family. To promote their upcoming movie, Seven Eleven's will be temporarily rebranded as Kwik-E-Marts.
Image taken from Advertising Age.
Continue reading Simpsons Take Over Seven Eleven
I love microsites. They are fun. I just had 10 minutes of my life stolen from me from Stride Gum and I'm happy it happened.
Continue reading Pick Up The Pieces
So the race has begun to find the next in line to be the butt of every joke on every sketch comedy television show for four years. The next person to have everything bad blamed on him or her. The next person to have the weight of the world on their shoulders. This may be the only person who can actually claim this. Yes, we're talking about the United States of America's Presidential Elections. Fun.
We wanted to take a moment to talk about how social media is embracing the elections and opening the doors to the youth of America to convince them their vote actually counts (If anyone voted in 2000, you'll know this is a huge joke.) Anyway....
Continue reading Presidential Preliminary Election Candidate Logos
The new movie has been causing a bit of stir among movie lovers and the Frank Miller followers of the world. We at Vigor are excited to see this new, soon-to-be classic film, but that's not why I'm writing. No, I'm writing to talk about the new media thinking the movie has leveraged to promote it's release to the world.
Continue reading 300 Ways Of New Thinking
I picked this up over a JaffeJuice, the blog for the insightful Joseph Jaffe. It's in regards to a piece via Business 2.0/CNN Money, which dissects the failure of ESPN Mobile - Disney pulled the plug on this venture after just 8 months. Why? Because you can't polish a turd.
Continue reading You Can't Polish A Turd
Naming is a tricky business that isn't often given enough attention. Most of the names we interact with daily are the product of talented word-jockeys who love the creation and melding of phonics. Getting a good name isn't easy. Getting a bad one is. For instance, a new restaurant has just opened in Bombay, India touting cuisine like pizzas and salads. It is aptly named Hitler's Cross.
Continue reading Sieg Hellish Name
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