evian water marketing strategy project portfolio

EVIAN EVENT MARKETING MATERIALS DESIGN

A Splash of Design

When Evian wanted to make a splash for two specific events, they turned to the creative minds at Vigor. The first event was for fashion week and the second was for a series of day spa events that focused on the purifying benefits of the water.

Challenge

Vigor had short turnaround times for two different events done by Evian in conjunction with 5WPR. The key was to design pieces that accentuated the brand, while depicting the unique ambiance and atmospheres each event featured.

Solution

Using fresh imagery and new graphical element uncommon to the typical brand promotions, Vigor designed unique event marketing materials that attributed to the respective successes of each event..

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