
ORIGINS INFO ARCHITECTURE & APP DEV
The Origin of Usability
Fusing a holistic personality into a career-boosting, incentivized testing platform seems like an easy task. With a focus on usabilit and understanding the human dynamic, Vigor tackled the planning stages of this project.
Challenge
Retaining entry level customer service reps had been a problem for this known brand. The brand's solution was giving them a reason to stay, but not with a little bit of work. A test based on one of their flagship product lines was the cure.
Online testing is a basic concept, but add in a world renowned umbrella brand and outdated systems in a sub brand and you've got yourself a bit of a problem. Vigor was tasked with pulling together the usability, user interface design, user workflow and systems documentation for a test geared towards retaining customer service reps.
Solution
The Vigor team spent countless hours researching technologies desired by the client. Working with trusted partners, IContent, we organized the assets which included instructional video, virtual personalities, flash animations and test questions into sections easily followed.
Since the persons taking the test would be semi-distracted due to time constraints, delivering the system in a quick, but functional method was key.
Results
Our documentation was extensive and spanned user interface designs, user workflows, testing formats, systems integration requirements, usability studies, and asset organizational charts. The result was a system plan that could have been executed within two months.
Facts at a Glance
- Location // New York, NY
- Team Size
- Client // 6
- Vigor // 4
- Timeline // Nov 07 - June 08
- Services
- User Interface Design
- Information Architecture
- Web Application Design
- User Flow Studies
- Type // Fashion & Luxury







